4G World Solutions Theater

 

Tuesday, Oct. 25

12:05 TweetUp 101: Get Connected! Hosted by Nology Media and Mobinett Interactive
Brooke Burris, Social Media Community Manager, Nology Media
Maura Corroone, Marketing Manager, Nology Media
Chris Requena, Event Apps Developer, Mobinett Interactive 

Summary: Need help getting started with social media? Join us for a brief Q&A about making the most of Twitter and 4G World’s event app! See you Tuesday at 12:05 in the Solutions Theater.

12:30 Smart, Scalable & Profitable Backhaul to Unleash the Full Potential of the Networked Society
Marco Hernandez, Solutions Manager – Broadband Networks, Ericsson 

Summary: With the rising demand for ubiquitous and mobile connectivity from M2M to mobile video, the promise of 4G networks is very much dependent on backhaul. This session will cover the lay of the land in terms of the next-generation packet backhaul architectures, the various technologies and the business case for building a profitable backhaul business whether you are a mobile operator or a backhaul provider. Attend this session to learn more about Ericsson’s thought leadership on the realization of the Networked Society.

1:00 Upgrading 3G Indoor Solutions to Meet 4G Capacity Requirements
Gil Shacham, Senior Director DAS Marketing & BD, Alvarion 

Summary: As smartphones continue to get smarter and mobile networks are becoming data-oriented, mobile operators are facing the “data capacity crunch.” Capacity and offload solutions have become an inherent aspect of any mobile network design focused on targeting specific high-traffic in-building locations. Alvarion will offer its insight into ensuring a smooth and profitable transition into the 4G era.

1:30 Shift into the Fast Lane with Alcatel-Lucent LTE
Irving Avila, Innovation Architect, Alcatel-Lucent 

Summary: It’s time accelerate the evolution to IP, unlock revenue streams and offer unique customer experiences. Create a sustainable competitive advantage with Alcatel-Lucent E2E LTE and Bell Lab’s lightRadio.

2:00 Mobile Video Optimization: How Customer Experience Drives Operator Profits!
David Boland, Sr. Manager, Juniper Mobile Solutions Marketing and Development, Juniper Networks 

Summary: Done correctly, mobile video optimization can help mobile operators drive down costs and more efficiently and rapidly introduce new video-based services.

2:30 How to Deliver Best in Class Customer Service in a 4G World
Mark Landiak, President, Corporate Dynamics, Incorporated (CDI)
3:00 Driving Down the Cost of 4G/LTE Backhaul: How Much Do You Know?
Mark Davis, Sr. Director of Product Marketing, Exalt Communications 

Summary: When it comes to backhaul, it pays to know how to reduce TCO. Don’t miss this unique session that will test your knowledge and provide a roadmap to lower your backhaul costs.

3:30 Advances in LTE Semiconductor Solutions
Ambroise Popper, Director, Strategic Marketing, Sequans Communications 

Summary: This presentation describes new LTE semiconductor solutions and the latest improvements in integration, low power consumption, size and performance, and looks at applications for these solutions.

4:00 Small Cell Synchronization in LTE Networks
Vamshi Kandalla, Head, Global Embedded Solutions, Symmetricom 

Summary: This presentation describes Symmetricom’s vision for a comprehensive network architecture for LTE sync that can dynamically evolve with the network and deliver to the goals of building a robust, scalable and yet cost-effective network.

4:30 Security for Small Cell Deployment
Michael DiGiorgio, Director of Product Management, Stoke

 

Wednesday, Oct. 26

12:30 Single Network Solution for a Mobile Broadband Network of Multiples
Si Nguyen, Director, Wireless Marketing and Product Management, Huawei Technologies (U.S.A.) 

Summary: The presentation will focus on a future MBB network model with multiple topologies, technologies, bands and sites. It will highlight Huawei’s Single Strategy solution (SingleRAN,/Core/OSS/Cloud) and Smart Strategy in terms of visibility and manageability of key network statistics. The presentation will also highlight Huawei’s view on mobile backhaul solutions, small cell solutions and Active Antenna Systems.

1:00 Innovations in Intelligent Infrastructure
Chuck Kaplan, Vice President, Industry Marketing, Ciena 

Summary: New intelligence designed into infrastructure now enables us to characterize networks by their ultra-flexible service offerings, beyond just scale, reliability and cost.

1:30 4G Network Processing Challenges and Requirements; From the Core / Base Station to the Femtocell to the End-User / Subscriber
YJ Kim, General Manager, Infrastructure Processor Group, Cavium 

Summary: 4G, when compared to 3G technologies, represents a dramatic shift at the processor level through out the seven-layer stack.  This presentation will examine meeting various security and processing requirements in the core and radio access sectors and in UE devices to realize the potential of 4G services.

2:00 4G Test Solutions for Rapid Deployment of LTE Networks
Carmine Caferra, Eastern USA and Canadian Regional Sales Manager, Berkeley Varitronics Systems 

Summary:  This presentation will discuss effective drive study solutions that enable rapid LTE network build-out.  Signal coverage, physical layer measurement, and multipath degradation will be shown using the YellowFin-LTE analyzer.

2:30 Optimizing and Assuring User Experience Through Proactive Service Management in the Blended Services Era
John English, Product Line Manager, NetScout Systems, Inc. 

Summary: As operators move to LTE, cloud and blended service models, they need a broader, more unified strategy to orchestrate IP service delivery to improve service innovation, velocity and competitiveness.  Managing this delivery over IP networks requires new approaches if operators are to understand user experience and move from a legacy reactive approach to a predictive and proactive strategy.

3:00 An Introduction to Renesas Mobile: Slim Modems to Mobile Multimedia Platforms – Flexibility & Performance
James (Jim) Harper, Senior Manager-Technology Marketing, Renesas Mobile 

Summary: The presentation will provide an introduction to Renesas Mobile, underscoring its foundation, pedigree and what it is setting out to achieve in the changing industry landscape. Furthermore, a brief overview of Renesas Mobile’s features and enablers for providing flexible, configurable solutions that provide the highest levels of performance and integration will be covered.

3:30 Spectrum Conditioning to Increase Data Rates and Reduce Dropped Calls: The Technology and Process Behind Maximum Spectrum Utilization
Gordon Reichard, CEO, ISCO Intl. 

Summary: Spectrum conditioning improves the subscriber experience and has demonstrated financial value for 3G network operators, with similar results expected for 4G.  The process addresses many types of interference that degrade service.

4:00
Reduce Churn and Increase Revenue by Predicting Which Customers Your Marketing Impacts Most
Dr. Patrick Surry, GSO Customer Analytics, Pitney Bowes Business Insight 

Summary: This session will discuss how telecommunication providers can become more customer-centric while taking a forward-looking approach by applying advanced customer analytics to optimize retention programs.

4:30 The Big Move to Small Cells
Steven Glapa, Senior Director of Field Marketing, Ruckus Wireless 

Summary: The astounding growth of data traffic on cellular networks has given rise to new strategies that offload and backhaul traffic through the use of smaller Wi-Fi/LTE cells to complement existing maco-cellular infrastructures. This presentation will examine the different  options available to mobile operators as they look to reduce subscriber churn, expand branded services and optimize the performance of their mobile networks.

 

Thursday, Oct. 27

11:30 4G Site Readiness
Elda Rudd, Vice President Marketing, Tempest Telecom Solutions, LLC 

Summary: Discussion of Site Readiness: backhaul upgrade, site & power audits, fiber prep, RF system upgrades & testing, PIM, DAS–for a smooth 4G rollout.

12:00 Rethinking 4G Network Architecture: Challenges & Case for Distributed EPC
John DePietro, Director of Strategy and Business Development, Benu 

Summary: Mobile operators turn to distributed architectures to scale to meet 4G mobile data usage that will exceed multiple Gigabytes per month per subscriber. But inherent challenges of increased CAPEX/OPEX and degraded QoE require an alternate approach to traditional network solutions. This presentation will put forth a disruptive new architecture that distributes intelligence and optimization to the edge of the 4G EPC for maximum QoE and lowest network complexity and cost.

12:30 Microcellular Backhaul
Erik McLaughlin, Senior Product Manager, DragonWave Inc. 

Summary: This presentation takes a closer look at the drivers and requirements for small cells and how DragonWave is addressing the backhaul solution.

1:00